The Richard Mille watch brand works fully with athlete Flore Giraud, making horse racing attracting even more people.
The watch brand Richard Mille has always been interested in sports and has recently welcomed Flore Giraud – the champion of equestrianism – to the big family. The two sides have similar views, mission and vision. Experts rated her with great leaps in her career, with top performances.
Flore says her passion for riding has been influenced by her mother. “I was attached to the sport before I was born. When I was a kid, no one could take me out of the stables. I liked to groom them and clean the barn. I would sleep there if I could get my dad. Mother allows, “said the 24-year-old beauty.
At the age of four, she first owned a horse and competed at the age of eight. She made her mark at major domestic and foreign schools such as Grand Prix, Knokke, Equita Lyon, Wellington US and Longines Masters 2019 (Paris, France).
“Nurturing a relationship with horses takes you to be sensitive. They will give their all if you build them for years. When the big day approaches, they must leave their stables, be discernible.” Above all, this animal senses the adrenaline (also known as hormone) of its owner.
Flore works at the Haras de Lécaude estate, near Deauville in Normandy (France). Facilities are modernly invested, equipped with a year-round riding arena, full of specialized tools and a spa. Horses – “real athletes” as Flore call them – deserve the best, enjoying a muscle relaxation massage that always requires vigorous exercise.
Psychology accounts for 90% of horse racing and the Flore has its own mental trainer. She said: “Very quickly, in my mind, I form a competitive spirit to win, a positive attitude and how to mentally prepare for any downturn.”
Flore fell in love with Richard Mille when she met Amanda Mille. Both share a vision of the role of women in international competitions. “There is almost only one sport in which we can compete equally with men. On top of that, I was impressed by the brand’s commitment, from the smallest of details. One minute long, but we have invested years of preparation. Every part of a second counts. I love the smallest details of perfection, “added athlete Flore.
Flore says she loves the RM 07-01 with Carbon TPT, for its optimum lightness. “That’s what I strive for when I approach every hurdle on the track,” she said. The French athlete faced many difficulties when participating in the 2024 Paris Olympics, but she did not make a mistake. Flore confirmed always ready to remove all obstacles in her path.
Before that, horse racing was a quite popular sport, loved worldwide. In addition to being highly disciplined and rich in heritage, the course materials are quite traditional. However, it is one of the few Olympic sports that allows men and women to fight on a court, winning the same medal, the same scale and criteria.
Although the law is not limited, in fact, the number of men winning more medals overwhelms the women in this sport. It is widely believed that men began to compete in 1912, while in 1964 female athletes started. Horse racing is also associated with the military, when many Olympics athletes from new military backgrounds attend. By 1952, the organizers expanded the audience to men in other professions and fields, followed by women.
On the plus side, muscle strength is not the deciding factor for victory, but the connection between the athlete and the horse. To complete the competition, the rider and horse must have a close relationship, similarity and performance. The female knights have the stamina and skills to compete in the most complex of exams.
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